Event box

Industry Research for Startups (The BRIDGE, UTSC)

When: Tuesday February 4, 2020, 3-4pm

Location: The BRIDGE Lab, 1095 Military Trail, Scarborough, ON M1C 5J9

Instructor: Sarah Shujah, Liaison Librarian & Entrepreneurship Librarian, UTSC

Whether you are on the edge of a new industry to looking to enter an established sector, you need to quantify and understand the industry players, segments, and size. This workshop introduces you to existing sources of industry information such as market research reports and trade journals, as well as provides strategies to help you do your own analysis and estimations. 

In this session you will: 

  • Become familiar proprietary and open sources of industry information
  • Learn to read a market research report in five minutes
  • Explore models for DIY industry analysis
  • Take away tools and frameworks for synthesizing and analyzing your industry

Related LibGuide: Entrepreneurship Research Workshops by Carey Toane

Tuesday, February 4, 2020
3:00pm - 4:00pm
The Bridge, UTSC
  Business & Entrepreneurship  
Registration has closed.

Event Organizer

Sarah Shujah