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Industry research for startups

Whether you are on the edge of a new industry to looking to enter an established sector, you need to quantify and understand the industry players, segments, and size. This workshop introduces you to existing sources of industry information such as market research reports and trade journals, as well as provides strategies to help you do your own analysis and estimations. 

In this session you will: 

  • Become familiar proprietary and open sources of industry information
  • Learn to read a market research report in five minutes
  • Explore models for DIY industry analysis
  • Take away tools and frameworks for synthesizing and analyzing your industry

When: October 8, 2020, 2-3 p.m. EST
Location: Online via Zoom (participants will receive a link prior to session start)
Instructor: Sarah Shujah, Liaison and Entrepreneurship Librarian, UTSC Campus, sarah.shujah@utoronto.ca

Related LibGuide: Entrepreneurship by Carey Toane

Date:
Thursday, October 8, 2020
Time:
2:00pm - 3:00pm
Time Zone:
Eastern Time - US & Canada (change)
Location:
Online
Campus:
St. George (Downtown) Campus
Categories:
  Business & Entrepreneurship     Co-Curricular Record  

Registration is required. There are 93 seats available.

Event Organizer

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